White

You will often hear designers refer to the importance of “white space”, the unused blank space surrounding your featured design elements, that helps bring it value.

White is the most vanilla of colors, but just like vanilla ice cream, it has variations as well.  These are just a few:  Alabaster, bone, oyster, eggshell, cream, etc.

And white makes many items stand out.  Wouldn’t you pay more attention to a Picasso on a blank wall, more than you would to a Picasso surrounded by 20 other paintings?  Of course.

Pay attention to something ‘white’ next chance you get.  If you really look at it you’ll notice the richness and depth that it contains.