LincolnLand was started by a Clearwater native who liked to tinker with autos in his backyard. It has grown to be one of the world’s two largest suppliers of vintage Lincoln auto parts, taking orders and shipping all over the world. They also buy, sell and service the cars. If you are into classic Lincolns, you know LincolnLand.
This Clearwater Florida automotive industry website left a lot to be desired.
The company were directly editing their own website, without having the tools to do so.
The numerous buttons in a variety of clashing colors, was actually typical of other websites in their industry.
They wanted to solve that and also get an online catalog and store.
The new website design has a much more pleasing look to it and fewer buttons for clarity of navigation. The client can edit their picture gallery, cars for sales and online store without messing up the look of pages.
After we launched their new site, visits to their site almost doubled overnight. It has now grown so they require their own dedicated server to handle all the traffic.
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